Mahindra Two Wheelers rides home with ABBY AwardApril 2011
Mahindra Two Wheelers brought home an ABBY - Silver in GoaFest 2011 for the Best & Innovative use of Cinema.
Mahindra Stallio wins the 'Best TV Commercial 2010' in the automotive categoryMarch 8, 2011
Mahindra Stallio wins the 'Best TV Commercial 2010' in the automotive category. Awarded by Motor Viketan, a leading Tamil magazine, Mahindra Stallio TVC receives yet another acclaim.
Shamim Khan wins the ROTOCROSS Scooter Rally on Mahindra Rodeo, in scooter open class 80cc to 160ccFebruary 20, 2011
Shamim Khan won the ROTOCROSS Scooter Rally on Mahindra Rodeo, in scooter open class 80cc to 160cc. The event was organized by Sports Craft and Rotary Club of Deonar and was named as ROTOCROSS. This was held at Somaiya College Ground in Mumbai.
Mahindra 2 Wheelers receives NDTV Car and Bike Best PR Team Award
The Corporate Communications team of Mahindra & Mahindra Ltd. received the CNB-AAA Best PR & Communications Team Award at the recently held NDTV Car & Bike Awards 2011. The team received the award for the PR campaign it conceptualised and executed for the launch of Mahindra motorcycles.
Ms. Roma Balwani, Senior Vice President & Group Head, Corporate Communications, Mahindra & Mahindra Ltd. received the award from Mr. Bob Pickard, President & CEO, Asia-Pacific, Burson-Marsteller.
In the Top 10 Television Advertisements15 Oct 2010
A survey conducted by Synovate India, and supported by ad monitoring firm TVAdIndx, has rated the Mahindra Stallio commercial among the Top 10 Television Advertisements in the month of October 2010. The ad was chosen on the basis of the ad reach index, which was calculated by multiplying awareness and brand recall scores and further dividing it by hundred. In terms of brand recall, Stallio scored 99% percent, which clearly signifies the uniqueness and impact of the advertisement. Clearly, the Mahindra Stallio was the only two-wheeler brand that marked its presence in the Top 10 list this festive month.
Mahindra Duro wins Scooter of the Year in NDTV Car & Bike AwardsJune 13, 2010
Mahindra Duro has been awarded the Best Scooter of the year by NDTV Car & Bike awards. The Duro shone brightly amongst other strong contenders and won the esteemed award. Mahindra Duro was presented this award after clearing a thorough research done in the automobile segment. This award is the first of its kind accolade to be bestowed upon the brand new, power scooter. Commenting on the honors showered upon Mahindra Duro, Mr. Anoop Mathur, President, Two Wheeler Sector, Mahindra & Mahindra Ltd. "We are absolutely delighted that Mahindra Duro has secured this prestigious tribute as "Scooter of the year" especially against such worthy competitors. The recent customer response to our product offerings Mahindra Duro and Mahindra Rodeo which were amongst the nominees are indicators of our strong commitment on customer centricity. This is the first award for Mahindra Duro and we are sure we will win many more such accolades in the future."
Mahindra Rodeo wins the Gulf Monsoon Scooter RallyJune 13, 2010
Shamim Khan steers the Power Scooter to victory
Mahindra Two Wheelers recently won the Gulf Monsoon Scooter Rally in the very first year of its participation. This is the first time that Mahindra participated in an event of such magnitude. National champion, Shamim Khan, participated with a Mahindra Rodeo which is known for its durability and power. Speaking on the occasion, Mr. Anoop Mathur, Sector President and Member of the Group Executive Board, Mahindra & Mahindra Ltd. said, "We are extremely proud to see Shamim win the Gulf Monsoon Scooter Rally, an event Mahindra 2 Wheelers has participated in for the very first time. With this victory, the Rodeo has proved itself on the tough dirt track, a clear validation of the fact that it is one of the most powerful scooters in its class."
The Best Website Award - AutomotiveJuly 28, 2010
Mahindra Rodeo wins The Best Website Award- Automotive in Campaign India Digital Media Awards India 2010